MADISON – This week, Alexis and Todd Bentley introduced Madison to something chilly, sweet and refreshing with the grand opening of Jeremiah’s Italian Ice. This is the first of three franchises coming to Madison County.
Jeremiah’s in Hughes Plaza between Just Love Coffee and Absolute Nutrition, is the perfect after-school treat. The shop offers more than 40 icy cold flavors of refreshing Italian ice, rich and creamy ice cream. To add to the pleasure, there are endless combinations of the two, layered to create a unique treat called Jeremiah’s Gelati.
Alexis grew up working in the food business for Domino’s and Chicken Salad Chick. After graduating from college, though, she had every intention of becoming another Huntsville government contractor.
Then COVID hit.
“I didn’t know what to do,” Bentley said. “But I kept seeing Jeremiah’s Italian Ice on Facebook and I felt drawn to it. I had eaten at their stores in Florida and the idea of owning a food franchise felt familiar, so I decided to look into it.”
Her instincts were perfect. Jeremiah’s had just begun to franchise.
“I chose Madison for their first location because both Jeremiah’s strategy and Madison’s environment are a lot like me,” she said. “They are very in tune with the communities where they have stores.
“Live life to the coolest in Madison – that is our motto – and this location is the first to have a designated kid’s area with kid-sized tables and chairs. So, even the kids are living a cool life when they visit Jeremiah’s.”
Madison Mayor Paul Finley, who reminded guests he grew up working in his family’s ice cream store, welcomed Jeremiah’s to Madison.
“A business of quality that continues to make a difference in the community,” Finley said.
“And it is across the street from City Hall, so I can just walk across the street anytime I want,” he said to laughter.
Jeremiah’s has a J-List Loyalty app and offers J-List Rewards, which features members-only discounts, free frozen treats, and a chance to earn rewards on purchases.
The shop will have giveaways during grand opening week for Trash Pandas and Jeremiah’s Italian Ice swag for lucky customers.
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