HUNTSVILLE – The Huntsville/Madison County Convention & Visitors Bureau served up “more than meal, more than Restaurant Week” with the official launch of its popular Restaurant Week as the main course.
They surprised guests at The Camp at MidCity, however, by serving up dessert in the form of the event’s 10th anniversary with celebrating August as Culinary Month.
This will be the largest year for Restaurant Week (Aug. 12-21) with more than 70 participating establishments – eateries, breweries, food trucks, and venues – all featuring unique menu items and special offerings.
“Just as we have world class museums, outdoor recreation, arts, and more, Huntsville also has a world-class dining scene,” said CVB President/CEO Judy Ryals. “Our local restaurants are a part of our identity as a premier travel destination, and Restaurant Week is just as much a celebration for our restaurants as it is for visitors and locals.
“We’ve witnessed the incredible tenacity and hard work our restaurateurs have shown over the past few years, and this campaign is one way of expressing our appreciation for them.”
At the announcement Thursday, Madison Mayor Paul Finley recalled growing up helping in his family’s ice cream shop when he was a teenager.
“I watched the struggles we had getting people through the door, but I also remember the joy we experienced when we were busy,” he said. “One of the things we continue to hear is quality of life, what is quality of life? We know it’s not just working, it’s the time away from work too and restaurants are a big slice of that.
“I echo the appreciation we have for those in the restaurant business to make sure our quality of life is continuously better.”
Restaurant Week will also serve as an official qualifying event for the ultimate food sport – the World Food Championships. Here, one local chef and team have an opportunity to compete on the largest food stage in the world. The final competition will be held in Dallas in November.
The CVB will host 10 days of giveaways using social media as well. So, be sure to tweet or post #DineHsv to Facebook and/or Instagram with your best “foodie” photos. A winner will be chosen each day throughout the 10 days of Restaurant Week to win prizes.
Also, in celebration of Culinary Month, special events such as sushi-making classes, food truck rallies, cooking classes, and more will take place throughout the month.
The CVB will debut its video series, “Just the Spot,” highlighting local dining districts as well, certain to be a hit with locals and visitors to the Rocket City.
Also, Rocket City Delivered is waiving its standard delivery fee. By using the code HRW2022, customers can choose from the Restaurant Week participants that offer delivery service.
Tourism Sales Manager Pam Williams, who spearheads Huntsville Restaurant Week for the CVB, said the event has always been her passion project as she watches the variety of the Huntsville dining scene grow.
“Being home to Redstone, Marshall, and global companies attracts new residents from all over and their native flavors come with them,” she said. “We encourage everyone to take advantage of Culinary Month by attending any of the special events happening throughout August; dining in, delivery, or ordering take-out – there are so many opportunities to support local this year.”
So as they say – eat, drink, and be merry throughout Culinary Month.
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