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Huntsville-based startups selected for gBETA accelerator

HUNTSVILLE – Startup accelerator gBeta Huntsville has named five Huntsville-based companies to participate in its program, the accelerator said in a news release.

Etch, Ethar, FigBrew, Score Pharma and SymbyAI were selected to participate in the program led by national venture capital firm gener8tor, which supports startups, workers, employers, artists and musicians across race, place and gender. 

gBETA Huntsville is a seven-week accelerator program designed to set a path for startups to pursue investment opportunities, the release said. Startup founders receive intensive concierge coaching and access to gener8tor’s national network of mentors, customers, corporate partners and investors. 

The gBETA Huntsville cohort was selected from a competitive recruitment process and the five companies were chosen based on their growth potential and investor readiness. See below for more details on each company.

Along with the announcement of the startups selected, gener8tor has named Rochelle Silveira and Sierra Pena to their team in Huntsville.

Silveira joins as the program manager for gBETA Huntsville, bringing a wealth of experience and enthusiasm for supporting startup growth. 

“I’m thrilled to get to work with these five incredible Huntsville-based companies on their growth,” said Silveira, gBETA Huntsville program manager. “This program not only supports these five companies but brings opportunity and economic development to the entire Huntsville community.”

Pena comes aboard as director of gBETA Huntsville. Her strategic vision and leadership skills will contribute significantly to the success of the accelerator program, the news release said.

“Rochelle and Sierra will play integral roles in guiding the startups through the seven-week accelerator journey, providing invaluable coaching and access to resources within gener8tor’s extensive network,” the release said. “Their expertise will further enhance the impact of gBETA Huntsville, creating opportunities for both the startups and the local community.” 

The program is made possible by a partnership among Innovate Alabama, Apollo Foundation and RCP Companies with support from Blue Cross Blue Shield of Alabama, Alfa, Robins & Morton and Fuqua Architects. 

“RCP’s vision is to create communities where creativity and connection are at the center,” said Remy Gross, co-founder of RCP. “Entrepreneurship is a core part of that vision, so we are thrilled to continue to support homegrown innovation through opportunities like gBETA Huntsville.”

At the end of the gBETA program, the startup founders will pitch their companies to investors, community partners and the public at a showcase event. For more information about the event, visit MidCity District’s Facebook page and the Apollo Foundation Facebook page. 

Startup companies and founders interested in learning more about gBETA’s programming and resources or applying to a future program can visit the gener8tor

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