HUNTSVILLE – It doesn’t exactly feel a lot like Christmas, but the sounds of the season will echo downtown Thursday in the eighth annual Huntsville Christmas Parade.
Hosted by WRSA-FM and the Von Braun Center, the parade is presented for the first time by Bank Independent.
This year’s theme is “Rockin’ Around the Christmas Tree.”
“We are thrilled to partner again with WRSA and bring this holiday tradition to the Huntsville community with help from the city of Huntsville and Huntsville Police Department,” said Samantha Nielsen, VBC director of marketing and public relations. “The participants are going to have fun with the theme and we look forward to seeing their creativity.”
The parade, which steps off at 6 p.m. near the Clinton Avenue Post Office, will proceed a new, old-fashioned way through downtown and end near AM Booth’s Lumberyard on Cleveland Avenue.
“Last year, participants took their creativity to a whole new level, decorating floats based on their favorite Christmas movie,” said Abby Kay, WRSA program director and morning show host. “This year, after hundreds of votes, one of the most popular Christmas songs we play – ‘Rockin’ Around the Christmas Tree’ – came out on top.
“We look forward to seeing everyone ‘dancin’ merrily in the new old-fashioned way.’”
The parade will feature more than 80 floats, animals, and marching bands. The holiday tradition is made possible with the support of local organizations.
“Bank Independent has a 75-year legacy in North Alabama as a financial institution that values community and service to others,” said DeMarco McClain, the bank’s city president for Huntsville. “Since expanding into Huntsville in 2014, we have and will continue to actively seek out opportunities to connect with people, charitable organizations, and community events because we understand that our presence here isn’t just about providing financial services, but also connecting with people and building relationships that will enrich our overall community.”
For information on the parade and announcements, follow @HSVChristmasParade on Facebook.
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